Out of the irony department, last Sunday’s New York Times editorial “Don’t Track Us” included a reported 19 cookies, many used for tracking. The New York Times web site places invisible digital “cookies” into the visiting user’s browser, and many of those are specifically designed to track the user for targeted advertising. Many of the companies managing the tracking data sell “digital profiles” of us to advertising and marketing companies.
The editorial warns the readers that sites may quietly insert tracking technologies without explicit consent:
“many users do not fully appreciate that this is also done by dozens of obscure online advertising networks. These companies place small files known as cookies on the computers and phones of people who visit Web sites that display ads they bought ”
The author byline is “The Editorial Board”, so we assume this is a case of The New York Times leadership not liking how The New York Times does business?
We first noticed this when Bryan Routledge published a screen capture from his system, noting the irony. He counted 19 cookies, and his screen capture shows several tracking cookies like Doubleclick.net. We tested the site and Ghostery, the blocking tool we use, detected and blocked 9 trackers considered unnecessary for consuming the published content on the New York Times page.
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